About Avery Dennison Smartrac RFID Labels & Tags is a global materials science company specializing in the design and manufacture of a wide variety of labeling and functional materials in Radio Identification - RFID inlays Labels and RFID tags. The company’s products, which are used in nearly every major industry, include pressure-sensitive materials for labels and graphic applications; tapes and other bonding solutions for industrial, medical, and retail applications; RFID tags, RFID labels and embellishments for apparel; and radio frequency identification (RFID) solutions serving retail apparel and other markets.

Smartrac is a leading innovator in the development and manufacture of Radio Identification - RFID inlays Labels and RFID tags. It has strong research and development capabilities and a proven track record for developing and commercializing effective, high-value and high-quality RFID products. Smartrac is now an Avery Dennison company.

Headquartered in Glendale, California, the company employs more than 35,000 employees in more than 50 countries. Reported sales in 2021 were $8.4 billion.
Unlocking new possibilities

Avery Dennison Smartrac offers a suite of digital ID technologies that authenticate product history, provide tracking and inventory solutions, and conjure up richer consumer encounters. In a world of big data and massive amounts of information, digital ID technologies help create certainty, showing how a connected world can be a better world, full of greater possibilities.

With our unique combination of materials expertise, innovative, end-to-end technologies and global capacity for supporting customers, Avery Dennison Smartrac division is partnering with companies across multiple industries (from food and apparel to beauty, aviation, automotive and pharmaceutical), introducing transformative benefits through connecting the physical and digital worlds.